+ Major Annual Events

Lateral creates, owns and manages premium major events.

L’Étape Australia by Tour de France, is our flagship event, a unique premium annual road cycling event that provides an experience as close to riding in the Tour de France as it is possible for an amateur rider to get.

Run on fully closed roads, over a beautiful and varied course with three challenging climbs, L’Étape Australia is run under full Tour de France professional conditions and with world-class mechanical support provided by Shimano. L’Étape is Australia’s most competitive event for amateur riders, while also providing a safe and enjoyable traffic-free riding environment for those who are not so competitive, but just want to have fun and complete the magical course.

L’Etape Australia 2022 will run on Sunday 27 November 2022. For all details see the L’Etape Australia website here.

 

Major Event Management Services

With a highly qualified and successful in-house team, Lateral offers project event management, be it total end to end, working in an advisory role, or managing a specific aspect of an event or series of events.

Areas of expertise include project planning, stakeholders and local authority relationship management, event management, traffic management plans, risk management, registration, event marketing, branding activation and on-site production.

 

If we can assist you in any way, please contact our Head of Sport: Florent Malézieux

Past Events

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